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Rickrolling , alternatively Rick-rolling or Rickroll , is a prank and an Internet meme involving an unexpected appearance of the music video for the Rick Astley song " Never Gonna Give You Up ". The meme is a type of bait and switch using a disguised hyperlink that leads to the music video. When victims click on a seemingly unrelated link, the site with the music video loads instead of what was expected, and in doing so they are said to have been "Rickrolled". The meme has also extended to using the song's lyrics in unexpected places. The meme grew out from a similar bait-and-switch trick called "duckrolling" that was popular on the 4chan website in The video bait-and-switch trick grew popular on 4chan by the April Fools' Day , and spread to other Internet sites later that year. The meme gained mainstream attention in through several publicized events, particularly when YouTube used it on its April Fools' Day event. Initially, Astley, who had only recently returned to performing after a ten-year hiatus, was hesitant about using his newfound popularity from the meme to further his career, but accepted the fame when he Rickrolled the Macy's Thanksgiving Day Parade with a surprise performance of the song. Since then, Astley has seen his performance career revitalized by the meme's popularity. Astley himself has also been Rickrolled on several occasions.
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By Chris Willman. The photograph of Sen. Bernie Sanders sitting in isolation, waiting for the Biden-Harris swearing-in Wednesday morning, had turned into a cottage industry for memes before the ceremony was even over. We could not do the job that we do without him, just as every band you love could not do the work they do without the numerous crew members and people working behind the scenes. There are emotional mysteries behind the mask, of course, but in this instance, as opposed to the merch stand, we can guess that Sanders is prepared to not take any crap from crashers who might insist the band made a mistake in leaving their names off the list.